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		<title>Advertise</title>
		<description>Index Universe provides the best news, columns, research, and data focused on Exchange Traded Funds (ETFs), index investing and trading.</description>
		<link>http://www.indexuniverse.com/advertise-on-indexuniverse.html</link>
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			<title><![CDATA[Overview]]></title>
			<link><![CDATA[http://www.indexuniverse.com/advertise-on-indexuniverse/35/2771-overview.html]]></link>
			<description><![CDATA[<blockquote>
	<p>
	IndexUniverse.com
	has emerged as the premier online source for real-time news, data and analysis
	of the rapidly growing index and ETF industries. From new ETF filings to
	high-profile hirings, IndexUniverse.com keeps its readers abreast of all the important
	developments on a daily basis. IndexUniverse.com also serves as the host site
	for both the Journal of Indexes and the Exchange-Traded Funds Report, bringing
	together three of the most respected publications in the industry into one location.
	</p>
	<p>
	&nbsp;
	</p>
	<ul class="unIndentedList">
		<li>
		Over
		10,000 registered users </li>
		<li>
		Updated real time </li>
		<li>
		More
		than 225,000 page views per month </li>
		<li>
		Leading
		source for index and ETF news and data </li>
		<li>
		Engaged,
		interactive readership </li>
		<li>
		Hosts
		the Web presence of both JoI and ETFR</li>
		<li>Daily blogs 
		</li>
	</ul>
	<h4>IndexUniverse.com Staff and Contributors</h4>
	<p>
	Published by Jim
	Wiandt, and edited by Matt Hougan. 
	</p>
	<p>
	Selected research
	and commentary by site founder Steven Schoenfeld, Jim Wiandt, Matt Hougan,
	Murray Coleman, and Heather Bell, as well as industry leaders John Bogle, David
	Blitzer, Gus Sauter, John Prestbo, Don Phillips, Ron Surz, Larry Swedroe, Rudy
	Aguilera, and many others.
	</p>
</blockquote>]]></description>
			<category>Advertise </category>
			<pubDate>Fri, 11 May 2007 04:00:00 -0400</pubDate>
		</item>
		<item>
			<title><![CDATA[Readership]]></title>
			<link><![CDATA[http://www.indexuniverse.com/advertise-on-indexuniverse/35/2770-readership.html]]></link>
			<description><![CDATA[<blockquote>
	<p>
	The readership base
	of IndexUniverse.com is very different from that of our printed publications.
	Because the Web site is publicly open to nonqualified readers, our surveys show
	that nearly half of the IndexUniverse.com readership consists of individual
	investors. IndexUniverse.com data is not BPA audited, but a good many of the
	site's readers can be cross referenced with audited Journal of Indexes and
	Financial Advisor magazine subscription bases. In addition, readers voluntarily
	took part in a survey that gave us an idea about their background and investing
	preferences.
	</p>
	]]></description>
			<category>Advertise </category>
			<pubDate>Tue, 15 May 2007 16:17:01 -0400</pubDate>
		</item>
		<item>
			<title><![CDATA[Rates]]></title>
			<link><![CDATA[http://www.indexuniverse.com/advertise-on-indexuniverse/35/2769-rates.html]]></link>
			<description><![CDATA[<blockquote>
	<p>
	The IndexUniverse.com Web site and our newsletter offer an array of creative advertising options to a highly targeted audience at competitive rates.
	</p>
	<p>
	<a href="http://www.indexuniverse.com/docs/advertise/Index%20Universe%202008%20Media%20Kit.pdf" onclick="javascript:">Download our Media Kit</a>. <br />
	<br />
	For more information regarding advertising on IndexUniverse.com please contact Fernando Rivera at 646.706.7050 X 2 or frivera@indexuniverse.com.    
	</p>
</blockquote>]]></description>
			<category>Advertise </category>
			<pubDate>Wed, 16 May 2007 04:00:00 -0400</pubDate>
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